Marketing That Sells


The Performer’s Guide Marketing That Sells is a 6 module course with Krystin Railing and The Performer’s Guide. Marketing is the voice of your brand. In  this program you will discover your target markets and you will learn how to create marketing material to send to those potential clients!.

Included in Marketing That Sells:

Included in Marketing That Sells:

  1. 🎯 Spheres of Influence
  2. 🎯 Targeted Marketing
  3. 🎯 Marketing Campaigns
  4. 🎯 Sales Funnels and Pipelines
  5. 🎯 The Sales Process
  6. 🎯 Customer Relationships

As a  small business owner, it is common to try and cast a wide net when it comes to marketing in order to gain attention from many people quickly. In this module you will learn how to leverage your spheres of influence to get momentum on your growing business!


it is important to understand what your Target market is, and how you can leverage them for sales. Learn how to Find Your Target Market , do Market Analysis and create a target market list!


Learn how to create Marketing campaigns through different types of media, such as television, radio, print, and online platforms.  Learn both long term and short term campaign strategies with Advertising, Marketing, and Networking


A Sales Pipeline combines sales and marketing data to focus on converting leads and prospects into customers instead of continuing to generate more leads. It’s a strategy that asks you to focus on the narrower part of your marketing funnel instead of the top. Learn how The Sales Funnel stages directly relates to the Sales Pipeline stages


A sales process is a set of repeatable steps that a sales person takes to take a prospective A Sales Pipeline combines sales and marketing data to focus on converting leads and prospects into customers instead of continuing to generate more leads. Learn how The Sales Funnel stages directly relates to the Sales Pipeline


Customer relationships describes the type of relationship a company establishes with it’s specific customer segments. You will learn  to get, keep, and grow your customer relationships Learn about Types of Customers, Customer Relationships and how to create a Client Avatar.


Learn how to be featured in blogs, magazines and newspapers!

Learn how to be interviewed and perform on a late night talk show!

Let Krystin Railing share her 10+ years of Entrepreneurial expertise with you!

Krystin Railing is a highly-skilled marketer with a specialty in the professional performing arts industry. With over a decade of experience in marketing and advertising, she has a deep understanding of the industry and a proven track record of developing and implementing effective marketing strategies that drive the career growth of performers. She has worked with a variety of clients across different performing arts genres, including music, theatre, and dance.

Throughout her career, Krystin has been responsible for developing and implementing comprehensive marketing strategies that include branding, social media marketing, email marketing, and public relations. She excels at identifying opportunities for growth and developing campaigns that drive engagement and increase visibility for her clients. Krystin is a strategic thinker and a creative problem-solver, with a talent for identifying opportunities for growth and developing campaigns that drive engagement and sales. She is skilled in market research and analysis, and has a deep understanding of how to use data to inform decisions and measure success.

Krystin’s clients appreciate her ability to think outside the box and develop innovative campaigns that set them apart from their peers. She is also known for her ability to build strong relationships with internal teams and external partners, and for her ability to lead and manage projects effectively. Krystin is dedicated to her profession and is constantly updating her knowledge and skills to stay ahead of the curve in the ever-changing professional performing arts industry. She is an excellent resource for any performer looking to build and grow their brand and career in the industry.


© 2019 The Performer’s Guide