Get out of the starving artist lifestyle and learn how to master your money mindset with The Performer’s Guide course coming soon in 2021!

Price Yourself Like a Pro

Included in this 8 week course:

  1. Financial Blueprint 
  2. Financial Freedom Number
  3. Pricing Yourself Like a Pro
  4. Travel, Perks, Exposure
  5. Justifying Your Rates 
  6. Pricing Strategies That Sell
  7. Perceived Value 
  8. Tax Deductions and Credits 

Week 1: Financial Blueprint 

Our belief system is formed when we are around eight years old. This means that much of what we believe about money stems from our childhood and what we’ve been taught by our parents.

This module is designed to help you think about what you learned about money when growing up.

Week 2: Financial Freedom Number

Your Financial Freedom number is the amount of income needed in order to pay for your daily living expenses. It’s the amount of income required from your savings and investments that would allow you to quit your job and no longer work. That doesn’t mean you have to quit your job, but it gives you the freedom and control to do so if desired.

Week 3: Price Yourself Like a Pro

Pricing can seem confusing when you are first starting to pitch yourself to clients. So let’s break it down.

Week 4: Travel, Perks, Exposure

Your performer rate does NOT include travel expenses, perks and exposure. These expenses should be added after your rate and should be paid for by the client. A Travel Expense is an expense incurred while traveling for business purposes or entertaining a business client. 

Week 5: Justifying Your Rates 

Before you’re tempted to cut costs so that you can lower the fees you charge, evaluate the services you offer and communicate the value you provide.

Week 6: Pricing Strategies That Sell

Let’s talk about pricing strategies! These often get confused with undercutting in the entertainment industry. Performers talking about being undercut by a competitor and asking other performers within the field to stay within the industry standard. What is an industry standard and how do you stay within it? 

Week 7: Perceived Value

Perceived Value is the customers’ evaluation of the merits of your product or service, and its ability to meet their needs and expectations, especially in comparison with your competitors.

Week 8: Tax Deductions and Credits

Deductible business expenses help entrepreneurs with many of the costs of running a company. Business owners know that most expenditures can be written off, although there may be limits and timing issue.